Monday, November 8, 2010

French Paper. American Design.


We designers tend to geek out about stuff like illustrated posters and postcards—(especially when they are printed on cool paper!) So when the coolest paper company on the planet asked us to partner with them to create a new promotional calendar, it was like being handed an authentic Boba Fett costume and being asked to make a personal appearance at a Star Wars Convention.

We have long since been fans of the French Paper Company’s amazing products—made famous by their promotional materials designed by Charles S. Anderson (no relation to Anderson Design Group founder Joel Anderson.) 


French Paper encouraged us to dream up a deluxe promotional calendar that would feature Smart White and PopTone papers. So our team of artists went right to work, trying to out-do our previous Spirit of Nashville calendars by assembling a brand new collection of illustrated prints and uber-cool postcards that feature original travel art of our favorite U.S. cities and national parks.

McQuiddy Classic, a 100-year-old Nashville printing company partnered with us in a 3-way joint promotion to produce this 13-month calendar full of 11" x 14" ready-to-frame mini prints. Printed on Smart White paper, with a set of 16 postcards printed in silver metallic ink on PopTone paper, this became the perfect opportunity to unveil our new Art And Soul Of America poster collection.


McQuiddy Classic Printing has helped to put the Spirit of Nashville Collection on the map by producing fabulous promotional calendars each year since 2004. In a few weeks, McQuiddy reps will have 500 of these special edition 2010 calendars to give away. French Paper reps will distribute 2,500 calendars around North America, and Anderson Design Group will give away 250 calendars to clients and friends. For anyone else who is interested, we have also reserved 250 calendars to sell on our ArtAndSoulOfAmerica.com site.

We hope you can get your hands on one of the 3,500 limited edition calendars that French, McQuiddy Classic and Anderson Design Group will be giving away. And if you can’t snag a free promo calendar, you can always buy one at www.ArtAndSoulOfAmerica.com.




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